Business Investment CEO, Marty Chapman, says company community is a priority amid COVID-19
Through 40-years of his experience, he has built some great teams that continue to support one another at every level
It’s no secret that COVID-19 has completely changed and restructured the way we do business today. Millions of businesses are suddenly managing multinational operations entirely through laptops and computers, which means the notion of in-person company culture and bonding is no longer relevant. This kind of coworker interaction used to be vital in creating business communities – what are these entities supposed to do now?
The ‘new normal’ is here to stay, which is why Marlo Holdings CEO, Marty Chapman, is imploring executives to change their expectations and adapt to the times.
“Everyone knows that the foundation of a company or team is the ability to connect and operate as a community,” said Chapman. “I have seen so many businesses sink because they fail to put time into this culture that is essential for success today. No matter the industry or the kind of team that’s at question, investing time into company culture will pay off. We just have to adjust our expectations on how to do this in 2020, heading into 2021.”
Through Chapman’s 40-years of entrepreneurial financial experience, he has built some of the biggest teams in business that continue to support one another at every level. Using foundational leadership and an honest style of instruction that encourages all team members to work with honesty, Chapman has mastered the art of bringing people from every walk of life together.
“Understanding the importance of transparency, honesty, and integrity is one thing – actually putting it into practice is a whole different ballgame,” explains Chapman. “It’s all about leading by example. If a manager is talking poorly about team members, they are going to do the same thing. There has to be an emphasis on fairness – no favorites. Executives and managers need to remember that these are people, too.”
Chapman builds his teams using a unique evaluation process that ensures all team members will be able to collaborate at the highest level. The business mogul taps into the raw strength of the individual, focusing less on their education and credentials, and more on the person themselves. Thanks to social distancing mandates today, this has become incredibly important since we are only permitted to communicate with team members through text and video call. A person’s personality and attributes have to be strategically in-line with the goal of that team. Otherwise, a lot will get lost in translation.
