Hyderabad's Sudha Reddy Champions Frontline Workers And Conscious Fashion

Billionaire philanthropist Sudha Reddy who recently grabbed headlines for her appearance at the Met Gala earlier this year is a name to reckon with in the social circles of the state of Telangana, having diligently worked towards the upliftment of the underprivileged sections of society since the past decade.

On the occasion of the 6th edition of the Bangalore Times Fashion Week hosted at JW Marriott she turned muse for ace Indian couturier, Neeta Lulla and left no stone unturned in pairing her innate passion for philanthropy with her fashion commitments.

A portrait of grace and glamour, the business tycoon looked breathtakingly beautiful as the grand finale showstopper as she graced the ramp in a bespoke outfit that took over 200 hours of intricate craftsmanship.

Championing the event's theme of conscious fashion, she also ensured the finale show put a deserving spotlight on the frontline workers with female officers of the Bengaluru police force viz. K . Rajeshwari, Shivarathna S, M.C.Kavitha and Kavitha G M who joined her on the ramp for the final bow, a unique initiative embraced for the very first time at an Indian fashion event. It was indeed an inspiring moment to watch each of these female champions welcomed with much positivity and pride as they received a standing ovation from the seated audience whilst they were being felicitated and applauded.

Sudha Reddy states, "Sudha Reddy states, "I am very happy that I creatively aligned with one of my favourite fashion inspirations, Neeta Lulla, someone who champions strong independent women through her work. The collection speaks the language of unadulterated romance but also celebrates the power of a woman. A woman can be anything – a homemaker, an entrepreneur, and also a balanced mix of both. I am very happy to be representing the current generation of women who are fearless and yet feminine and who can run a home, go to work and unflinchingly follow their passions. I'm honoured to have received the opportunity to infuse a sense of purpose with something as mainstream as fashion and celebrate the efforts of the frontline warriors who have been nothing less than heroes during the pandemic."