Two well-funded startups are battling to build a smartphone-based alternative to Craigslist, the 22-year-old online dinosaur that's been a cash machine for founder and newly minted billionaire Craig Newmark
OfferUp and Letgo have raised nearly $600 million, but there is a real possibility that Craigslist will refuse to die
While OfferUp employs more than 180 people in an expansive Bellevue office decorated exclusively with items from the service, Oxenford’s app is run by teams split between Barcelona and New York. With a sugar daddy in Naspers, a publicly listed company that last year posted more than $12 billion in revenues, and a television-centric marketing strategy that has worked for Naspers-owned OLX, a sister company whose classifieds sites serve Brazil, India and 43 other countries, Letgo has a plan to flood the American consciousness.(This story appears in the 09 June, 2017 issue of Forbes India. To visit our Archives, click here.)