Rather than compete in shampoos and soaps, Marico has expanded to lines of soups, teas, flavoured oatmeal, grooming products. "If Parachute and Saffola are engine No 1, these new products are engine No 2 and engine No 3," says CEO Saugata Gupta
(This story appears in the 27 December, 2019 issue of Forbes India. To visit our Archives, click here.)