As the Cannes Lions, which recognises excellence in creativity, celebrates its 70th year, Forbes India talks to Shekhar Badve, the only shortlisting juror from India for Design Lions
The creative world is in a tizzy. Cannes Lions is celebrating its 70th year and the who’s who of the advertising and creative communications industries have gathered for the five-day festival. Considered a global benchmark for excellence in creativity and effectiveness, the number of entries for the awards received this year is 26,992, a 6 percent rise from 2022.