Has popular Hindi cinema rediscovered its conscience?
Who’d have thought an idea from a mainstream film would actually take root in real life? But ‘Gandhigiri’, from Rajkumar Hirani’s Lago Raho Munna Bhai, became quite a rage. Newspapers were flooded with stories of people using passive resistance; seminars were held; soon, the word passed into common usage.
By the end of the century, there was the hint of a resurgence of alternative cinema.
(This story appears in the 16 July, 2010 issue of Forbes India. To visit our Archives, click here.)