From Goodknight's plan to battle illegal and unorganised mosquito incense market in India to Rishabh Pant on being a Mahendra Singh Dhoni fan, here are our best reads of the week
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Every week, catch up on the best long form stories from Forbes India. Often peppered with our binge-worthy podcasts, videos or infographics too.
1) Kitna chalti hai?
Goodknight, India’s biggest mosquito repellent brand by value and volume, is ready to take on the illegal and unorganised mosquito incense market in India. Its weapon of choice? Jumbo Fast Card. It holds the promise of longer efficacy, wider accessibility, and being pocket friendly. Will this knight in fragrant armour slay the competition as swiftly as it does the mosquitos? Read More
2) India's 'Panchamrit' for the world