Longevity comes not just from matching the competition but also from recognizing how related industries are evolving
Enduring companies survive because employees throughout the firm, not just those in the executive suite, learn to keep an eye on how related industries are evolving. Longevity comes not just from matching the competition but also from recognizing fundamental changes in how the game is played and moving strategically to stay ahead.
This piece originally appeared in Stanford Business Insights from Stanford Graduate School of Business. To receive business ideas and insights from Stanford GSB click here: (To sign up: https://www.gsb.stanford.edu/insights/about/emails)