NFTs are further transforming gaming into an income-generating activity for gamers and a lucrative tool to enhance user engagement
It seems NFTs might not just be a marketers shiny new toy. One space where NFTs are making an impact in brands’ engagement strategies in a meaningful way is in gaming. Gaming content is getting tokenized and gaming NFTs are the new trendsetters in the space. Although at a very nascent stage, gaming NFTs (Non-Fungible Tokens) worth lakhs are being sold in India. Web3 startups are gearing up to meet the demand in the space by facilitating digital assets that represent in-game content.