Brands and consumers take a shine to the greener, pocket-friendly option to naturally-mined diamonds
A CVD diamond (left) is composed of 100 percent carbon and is nitrogen free. It has more shine and brightness than a mined diamond (right)
Image: Courtesy Limelight Diamonds
In 2015, after her return from London, investment banker Pooja Sheth was scouting for an opportunity to start her entrepreneurial journey in India when a meeting with Bakul Limbasiya, a leading manufacturer of lab-grown diamonds, provided her with a direction and purpose.
(This story appears in the 04 June, 2021 issue of Forbes India. To visit our Archives, click here.)