Oxytocin: The hormone that the world needs a lot more of
Thank you. Researching this first column for you and Forbes India reintroduced me to a great man called Leo Buscaglia who dedicated his life to writing about love. Buscaglia was called the Hug Doctor; his lectures were attended by thousands who would line up afterwards for one of his famous hugs. Based on what we’re learning about the physiological effect of hugs, the name fits.
(This story appears in the 19 June, 2009 issue of Forbes India. To visit our Archives, click here.)