Rajiv Bajaj on why sharp positioning is key to pricing power in the marketplace
You believe very strongly that in management there is no science. How did you arrive at this belief?
Rajiv: In management there is no science. Even in cricket there is a science. You know he will tell you how to stand, hold the bat; you look at your replay 10 times and then correct your posture. But this damn MBA there is no science. The proof is that Harvard Business School’s teaching methodology is case study methodology. You take a case, you read it, discuss it with people and then come and debate it. So six people in the room will have six opinions, nobody needs to be right or wrong, it is only how well you articulate yourself that determines how well you have done.
(This story appears in the 18 December, 2009 issue of Forbes India. To visit our Archives, click here.)