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India's Top 100 Digital Stars 2024

In India, the rise of influencers has become a transformative force, reshaping marketing landscape and redefining the way brands connect with audiences. With the barriers to entry into the world of content creation fast reducing, the number of regional language creators is rising as well. These digital stars, often self-made, have built loyal communities through authenticity, creativity, and engagement, driving conversations on everything from fashion and tech to social causes. But the challenge for every creator remains—how to constantly reinvent and create engaging content to retain their loyal fanbase. With ‘India’s Top 100 Digital Stars’ list, Forbes India along with Goat—GroupM’s brand-safe influencer and content marketing solution—recognises the work of 100 creators, keeping quantitative and qualitative measures in mind across platforms like Instagram, YouTube and Facebook.

overall
Goat Score
Nancy Tyagi
Rank: 1 Category: Fashion & Lifestyle Genuity: 77.7% Goat Score: 9.11
Nancy Tyagi
@nancytyagi___
Sakshi Keswani
Rank: 2 Category: Comedy Genuity: 87.2% Goat Score: 9.03
Sakshi Keswani
@_beingsuku_
Danny Pandit
Rank: 3 Category: Comedy Genuity: 90.35% Goat Score: 9.01
Danny Pandit
@dannyypandit
Dharna Durga
Rank: 4 Category: Comedy Genuity: 85.05% Goat Score: 9.01
Dharna Durga
@dharnaaaaa
Mahesh Keshwala
Rank: 5 Category: Comedy Genuity: 75.78% Goat Score: 9
Mahesh Keshwala
@maheshkeshwala
Harshita Gupta
Rank: 6 Category: Comedy Genuity: 81.76% Goat Score: 8.99
Harshita Gupta
@soharshi_
Rajvardhan Grover
Rank: 7 Category: Comedy Genuity: 81.87% Goat Score: 8.94
Rajvardhan Grover
@rajgrover_in
Apoorva Mukhija
Rank: 8 Category: Comedy Genuity: 81.03% Goat Score: 8.93
Apoorva Mukhija
@the.rebel.kid
Tarini Peshawaria
Rank: 9 Category: Beauty Genuity: 78.07% Goat Score: 8.89
Tarini Peshawaria
@tarinipeshawaria
Kiran Dutta
Rank: 10 Category: Comedy Genuity: 88.56% Goat Score: 8.88
Kiran Dutta
@yourbongguy
Meethika Dwivedi
Rank: 11 Category: Comedy Genuity: 87.96% Goat Score: 8.88
Meethika Dwivedi
@the_sound_blaze
Saba Ibrahim
Rank: 12 Category: Fashion & Lifestyle Genuity: 72.64% Goat Score: 8.87
Saba Ibrahim
@saba_ka_jahaan
Shrutik Kolambekar
Rank: 13 Category: Comedy Genuity: 92.8% Goat Score: 8.85
Shrutik Kolambekar
@konshrutik
Mridul Sharma
Rank: 14 Category: Fashion & Lifestyle Genuity: 76.39% Goat Score: 8.8
Mridul Sharma
@mridul_sharmaa
Revant Himatsingka
Rank: 15 Category: Health Genuity: 85.29% Goat Score: 8.79
Revant Himatsingka
@foodpharmer
Rahul Dey
Rank: 16 Category: Comedy Genuity: 89.3% Goat Score: 8.76
Rahul Dey
@rahuldey
Yuvraj Dua
Rank: 17 Category: Comedy Genuity: 84.89% Goat Score: 8.76
Yuvraj Dua
@yuvraj.dua
Karishma Gangwal
Rank: 18 Category: Comedy Genuity: 86.45% Goat Score: 8.75
Karishma Gangwal
@rjkarishma
Trinetra Haldar Gummaraju
Rank: 19 Category: Changemaker Genuity: 79.22% Goat Score: 8.74
Trinetra Haldar Gummaraju
@trintrin
Rakesh Kumar
Rank: 20 Category: Tech Genuity: 82.66% Goat Score: 8.74
Rakesh Kumar
@gyantherapy
Karan Sonawane
Rank: 21 Category: Comedy Genuity: 87.49% Goat Score: 8.73
Karan Sonawane
@focusedindian
Rashi Prabhakar
Rank: 22 Category: Fashion & Lifestyle Genuity: 81.2% Goat Score: 8.72
Rashi Prabhakar
@stylewithrashi
Ankita Sehgal
Rank: 23 Category: Comedy Genuity: 83.37% Goat Score: 8.72
Ankita Sehgal
@sahigal.ankita
Siddharth Batra
Rank: 24 Category: Fashion & Lifestyle Genuity: 78.15% Goat Score: 8.7
Siddharth Batra
@siddharth93batra
Arjun Manohar
Rank: 25 Category: Comedy Genuity: 82.7% Goat Score: 8.67
Arjun Manohar
@or.junn
Anuj Dutta
Rank: 26 Category: Fashion & Lifestyle Genuity: 86.68% Goat Score: 8.59
Anuj Dutta
@imanujduttaa
Swati Rathi
Rank: 27 Category: Fashion & Lifestyle Genuity: 79.41% Goat Score: 8.58
Swati Rathi
@swati.rathi_
Jeet Selal
Rank: 28 Category: Health Genuity: 84.93% Goat Score: 8.57
Jeet Selal
@jeet_selal
Tanya Singh
Rank: 29 Category: Beauty Genuity: 79.05% Goat Score: 8.56
Tanya Singh
@itistanyasingh
Bharat Wadhwa
Rank: 30 Category: Food Genuity: 80.96% Goat Score: 8.52
Bharat Wadhwa
@bharatzkitchen
Pooja Chandwani
Rank: 31 Category: Food Genuity: 73.23% Goat Score: 8.51
Pooja Chandwani
@golgappa_girl
Karron Dhinggra
Rank: 32 Category: Fashion & Lifestyle Genuity: 74.81% Goat Score: 8.5
Karron Dhinggra
@theformaledit
Ankush Bahuguna
Rank: 33 Category: Beauty Genuity: 81.43% Goat Score: 8.48
Ankush Bahuguna
@ankushbahuguna
Shaaz Jung
Rank: 34 Category: Travel & Photography Genuity: 75.34% Goat Score: 8.47
Shaaz Jung
@shaazjung
Nabeel Nawab
Rank: 35 Category: Tech Genuity: 84.75% Goat Score: 8.47
Nabeel Nawab
@nawabnabeel
Dhruv Shah & Shyam Sharma
Rank: 36 Category: Comedy Genuity: 86.23% Goat Score: 8.45
Dhruv Shah & Shyam Sharma
@funcho
Sameeha Mariam
Rank: 37 Category: Tech Genuity: 84.58% Goat Score: 8.44
Sameeha Mariam
@techpotate
Anunay Sood
Rank: 38 Category: Travel & Photography Genuity: 82.55% Goat Score: 8.43
Anunay Sood
@anunaysood
Zervaan Bunshah
Rank: 39 Category: Comedy Genuity: 87.27% Goat Score: 8.43
Zervaan Bunshah
@bunshah
Niharika NM
Rank: 40 Category: Comedy Genuity: 86% Goat Score: 8.42
Niharika NM
@niharika_nm
Komal Pandey
Rank: 41 Category: Fashion & Lifestyle Genuity: 73.61% Goat Score: 8.41
Komal Pandey
@komalpandeyofficial
Vinay Yenreddy
Rank: 42 Category: Tech Genuity: 84.5% Goat Score: 8.38
Vinay Yenreddy
@techviner
Alfiya Karim Khan
Rank: 43 Category: Beauty Genuity: 76.68% Goat Score: 8.37
Alfiya Karim Khan
@trendelitee
Somashekhar M. Patil
Rank: 44 Category: Tech Genuity: 90.39% Goat Score: 8.33
Somashekhar M. Patil
@techysomz_kannada
Viraj Ghelani
Rank: 45 Category: Comedy Genuity: 80.85% Goat Score: 8.32
Viraj Ghelani
@viraj_ghelani
Deeba Rajpal
Rank: 46 Category: Food Genuity: 77.6% Goat Score: 8.28
Deeba Rajpal
@passionateaboutbaking
Jay Kapoor
Rank: 47 Category: Business & Finance Genuity: 86.66% Goat Score: 8.25
Jay Kapoor
@jaykapoor.24
Ashwin Prabhakara
Rank: 48 Category: Food Genuity: 81% Goat Score: 8.21
Ashwin Prabhakara
@sobengaluru
Teja Paruchuri
Rank: 49 Category: Food Genuity: 80.74% Goat Score: 8.19
Teja Paruchuri
@vismaifoodies
Nikhil Sharma
Rank: 50 Category: Fashion & Lifestyle Genuity: 81.69% Goat Score: 8.18
Nikhil Sharma
@nikkkhil
Chaithania Prakash
Rank: 51 Category: Fashion & Lifestyle Genuity: 77.31% Goat Score: 8.17
Chaithania Prakash
@chaithania_prakash_
Harjas Sethi
Rank: 52 Category: Comedy Genuity: 79.66% Goat Score: 8.17
Harjas Sethi
@vellijanani
Kinkar Ray
Rank: 53 Category: Tech Genuity: 81.6% Goat Score: 8.14
Kinkar Ray
@kinkarray
Shanice Shrestha
Rank: 54 Category: Fashion & Lifestyle Genuity: 76.77% Goat Score: 8.13
Shanice Shrestha
@shaniceshrestha
Rebecca Roy & Gowthaman Ilambarathi
Rank: 55 Category: Travel & Photography Genuity: 78.74% Goat Score: 8.13
Rebecca Roy & Gowthaman Ilambarathi
@odysseyoftwo
Shivboojitha & Swarnalakshmi Srinivasan
Rank: 56 Category: Food Genuity: 80.93% Goat Score: 8.12
Shivboojitha & Swarnalakshmi Srinivasan
@foodzeee
Brinda Sharma
Rank: 57 Category: Travel & Photography Genuity: 80.3% Goat Score: 8.12
Brinda Sharma
@brindasharma
Nandu Patil
Rank: 58 Category: Tech Genuity: 89.71% Goat Score: 8.11
Nandu Patil
@nandupatilofficial
Gaurav Chaudhary
Rank: 59 Category: Tech Genuity: 81.31% Goat Score: 8.1
Gaurav Chaudhary
@technicalguruji
Uma Raghuraman
Rank: 60 Category: Food Genuity: 71.09% Goat Score: 8.06
Uma Raghuraman
@masterchefmom
Aakanksha Monga
Rank: 61 Category: Travel & Photography Genuity: 77.78% Goat Score: 8.01
Aakanksha Monga
@aakanksha.monga
Isa Khan
Rank: 62 Category: Travel & Photography Genuity: 81.32% Goat Score: 8
Isa Khan
@khan.isa
Auditya Venkatesh
Rank: 63 Category: Travel & Photography Genuity: 77.8% Goat Score: 7.99
Auditya Venkatesh
@audiphotography
Shreemani Tripathi
Rank: 64 Category: Tech Genuity: 80.24% Goat Score: 7.95
Shreemani Tripathi
@shreemanitripathi
Aakash Malhotra
Rank: 65 Category: Travel & Photography Genuity: 80.2% Goat Score: 7.93
Aakash Malhotra
@wanderwithsky
Yash Tiwari
Rank: 66 Category: Tech Genuity: 84.81% Goat Score: 7.91
Yash Tiwari
@mosttechy
Shreemayi Reddy
Rank: 67 Category: Beauty Genuity: 75.62% Goat Score: 7.88
Shreemayi Reddy
@shreemayireddyy
Naman Deshmukh
Rank: 68 Category: Tech Genuity: 82.88% Goat Score: 7.86
Naman Deshmukh
@techplusgadgets
Sarah Hussain
Rank: 69 Category: Food Genuity: 70.04% Goat Score: 7.8
Sarah Hussain
@zingyzest
Jai Arora
Rank: 70 Category: Tech Genuity: 85.64% Goat Score: 7.79
Jai Arora
@tech_iela
Kareena Tekwani
Rank: 71 Category: Beauty Genuity: 74.37% Goat Score: 7.78
Kareena Tekwani
@kareena2227_
Sneha Singhi Upadhaya
Rank: 72 Category: Food Genuity: 81.15% Goat Score: 7.74
Sneha Singhi Upadhaya
@snehasinghi1
Anushka Rathod
Rank: 73 Category: Business & Finance Genuity: 86.15% Goat Score: 7.74
Anushka Rathod
@anushkarathod98
Lakshay Thakur
Rank: 74 Category: Fashion & Lifestyle Genuity: 79.1% Goat Score: 7.68
Lakshay Thakur
@lakshay_thakur
Shivesh Bhatia
Rank: 75 Category: Food Genuity: 72.27% Goat Score: 7.67
Shivesh Bhatia
@shivesh17
Shalini Kutti
Rank: 76 Category: Beauty Genuity: 77.4% Goat Score: 7.65
Shalini Kutti
@urshaynesss
Akshat Shrivastava
Rank: 77 Category: Business & Finance Genuity: 83.99% Goat Score: 7.64
Akshat Shrivastava
@akshat.world
Aamir Wani
Rank: 78 Category: Travel & Photography Genuity: 80.77% Goat Score: 7.57
Aamir Wani
@kashmirthroughmylens
Tanaya Narendra
Rank: 79 Category: Health Genuity: 85.07% Goat Score: 7.56
Tanaya Narendra
@dr_cuterus
Navaneeth Unnikrishnan
Rank: 80 Category: Travel & Photography Genuity: 81.83% Goat Score: 7.45
Navaneeth Unnikrishnan
@navaneeth_unnikrishnan
Caslynn Naha
Rank: 81 Category: Business & Finance Genuity: 75.43% Goat Score: 7.43
Caslynn Naha
@sasswcass
Vahini Arun
Rank: 82 Category: Health Genuity: 83.28% Goat Score: 7.39
Vahini Arun
@vahini.thelittlelaughs
Meet Ashar
Rank: 83 Category: Changemaker Genuity: 84.12% Goat Score: 7.33
Meet Ashar
@ashar_meet
Komal Gudan
Rank: 84 Category: Fashion & Lifestyle Genuity: 78.03% Goat Score: 7.24
Komal Gudan
@komalgudan
Mohit Balani
Rank: 85 Category: Tech Genuity: 89.62% Goat Score: 7.16
Mohit Balani
@moh__balani
Akanksha Kommirelly
Rank: 86 Category: Beauty Genuity: 77.58% Goat Score: 7.1
Akanksha Kommirelly
@akankshakommirelly
Kanishk Aggarwal
Rank: 87 Category: Tech Genuity: 86.98% Goat Score: 7.03
Kanishk Aggarwal
@tech_quirk
Vaibhav Keswani
Rank: 88 Category: Fashion & Lifestyle Genuity: 80.01% Goat Score: 7.02
Vaibhav Keswani
@pehenawah
Ujjawal Pahwa
Rank: 89 Category: Business & Finance Genuity: 85.69% Goat Score: 6.98
Ujjawal Pahwa
@cs.ujjawalpahwa
Seetharaman
Rank: 90 Category: Tech Genuity: 83.42% Goat Score: 6.94
Seetharaman
@techsatire
Sahil Gulati
Rank: 91 Category: Travel & Photography Genuity: 80.3% Goat Score: 6.81
Sahil Gulati
@peaceaurparvat
Malhar Kalambe
Rank: 92 Category: Changemaker Genuity: 82.58% Goat Score: 6.69
Malhar Kalambe
@kalambemalhar
Shivam Patle
Rank: 93 Category: Tech Genuity: 83.37% Goat Score: 6.67
Shivam Patle
@tech_believers
Sharan Hegde
Rank: 94 Category: Business & Finance Genuity: 87.37% Goat Score: 6.66
Sharan Hegde
@financewithsharan
Sana Galar
Rank: 95 Category: Health Genuity: 75.41% Goat Score: 6.57
Sana Galar
@dropyourkilos
Kushal Lodha
Rank: 96 Category: Business & Finance Genuity: 82.96% Goat Score: 6.5
Kushal Lodha
@kushallodha548
Mahi Sharma
Rank: 97 Category: Travel & Photography Genuity: 76.52% Goat Score: 6.32
Mahi Sharma
@maahieway
Ruhee Dosani
Rank: 98 Category: Comedy Genuity: 85.29% Goat Score: 6.32
Ruhee Dosani
@ruheedosani
Nidhi Tiwari
Rank: 99 Category: Changemaker Genuity: 84.87% Goat Score: 6.29
Nidhi Tiwari
@nidhi_jeev_ashray
Anuj Ramatri
Rank: 100 Category: Changemaker Genuity: 85.54% Goat Score: 6.02
Anuj Ramatri
@anujramatri
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