The apparel maker has grown by fanning out across tier III cities and beyond in north and west India, doling out heavy discounts to attract customers
Kanpur's Goldie Masala lords over the Hindi-speaking belt in North and Central India. What's next for this Salman Khan-endorsed spices brand?
Sahil and Salil Bansal took guard of the then-stagnated 50-year-old National Soap Mills and jump started the business with a perfumed white soap--cementing its name in Rajasthan and Punjab
The Rajkot brand is the undisputed leader in four states that national food giants haven't been able to penetrate yet; Chandubhai Virani's refusal to sell has paid off, and now the company is now eyeing a pan-India presence
A bunch of regional brands are today bigger than their MNC rivals in the states that they operate in, and their ambitions are far from over