Communication around the spread and containment of Covid-19 has been affected by several stakeholders. The difference in approach has had different impacts on how it shaped public opinion
A decade later, this co-production and dissemination of health news between pharma companies, journalists, government, social media platforms, health officials, medical professionals and the common man stands to either break the chain of the Covid-19 pandemic or further fuel its complexities
Image: Shutterstock
[This article has been published with permission from IIM Bangalore. www.iimb.ac.in Views expressed are personal.]