Rajkot's Gopal Snacks makes ready-to-eat packaged snacks across seven plants in Gujarat, Maharashtra and Rajasthan, and is the second biggest player in the segment in Gujarat after Balaji
Rajkot, Gujarat, 1994. “Jyada paisa kamana hai to daam nahin business badao [if you want to earn more, then expand your business, don’t hike prices].” This priceless lesson from his father started haunting Bipin Hadvani. It was 1994. The second-generation entrepreneur, who migrated from Bhadra village to Rajkot city after completing his schooling in 1990, had co-founded a snacks business. “Jo khate ho wahi khilana [whatever you eat is what you must sell]” was another golden nugget from his father, which had been ingrained in Hadvani’s psyche. Four years later, he was itching to free himself from the joint venture and go solo.