The president of the high-end American home furniture brand speaks about their India foray, market challenges and their growth strategy
India, reckons David Parker, is ready for luxury furniture. President of high-end home furniture manufacturer Theodore Alexander, Parker was in Delhi recently to launch the brand officially in the country. Founded in 1996 by Paul Maitland-Smith, the founder of high-end case goods manufacturer Maitland-Smith, Theodore Alexander is one of the largest furniture manufacturers in South East Asia. Known for its collections that encompass unique lighting, home accents, case goods and upholstered furnishings and accessories, Theodore Alexander will find takers in the Indian market, which has matured in taste and affluence over the last decade, avers Parker.