Hit by regulatory uncertainties in Africa, dwindling revenue from telecom content business, and the need to cater to enterprises, Comviva made yet another attempt to enter the lucrative markets of US and Europe. The gambit this time is showing promising results
This time, it was a dogged onslaught. The intent was unwavering, the mood was sombre, and the goal was unambiguous: The army can’t retreat from America. Manoranjan Mohapatra, the battle-scarred crusader, deciphers the mood within his camp. “This time, we went without a plan B, we burnt our ship and we declared there is no going back,” recalls the chief executive officer of Comviva, who is alluding to the strategy embraced by the mobility solutions company when it made a decisive push to enter into the hyper-competitive markets of the US.