The EV ride-hailing upstart is taking on the might of Ola and Uber with its full-stack business model that focusses on the users and drivers. Can David shock the Goliaths with an electric play?
December 3, 2019, Bengaluru. For the three musketeers at BluSmart, it was tremendous awe followed by an out-of-the-blue shock. Anmol Singh Jaggi, Punit Goyal and Tushar Garg had a pitch meeting with one of the most celebrated venture capitalists in India. Out of extreme awe for the venerated funder, the co-founders of the electric vehicle (EV) ride-hailing upstart landed at the Kempegowda International Airport in quite early in the morning. The friends, along with two more co-founders, Rishabh Sood and Anirudh Arun, were about to roll out BluSmart in Delhi-NCR. In fact, the app was set to get launched on December 5 that year.