Innovation
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Have consumers changed the way they buy essentials and groceries?
The necessity and lack of other options gave people an opportunity to try shopping online. The reward of convenience and ease that came with online shopping was strong enough for some to change a habit
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Indian samurai: A founder and his fight to find an investor
Ram Kumar fought in vain for two years as funders shied away from backing his online ayurvedic platform NirogStreet. Then came Japanese VC firm Spiral Ventures in 2018...
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Clover: Uprooted to deep rooted
How the pandemic killed the B2B dream of agritech startup Clover, and gave it a consumer makeover in its new avatar— Deep Rooted. Can there be a brand in veggies and fruits?
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Nestle India: Inside the city slicker's rural gambit
The Suresh Narayanan-led company is aggressively fanning across rural India in search of its next leg of growth. Nirvana for the maggi maker, for sure, won't be a two-minute gig
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What can Indian SMEs learn from Germany's hidden champions?
How these companies embraced innovation to take the lead in their markets provides lessons for small and medium enterprises (SMEs) everywhere
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In what way will technology help in competitive examinations?
One of the major advantages of CBT or online tests is the ability to programme personalized testing opportunities for students
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How Sleepy Owl switched from cold to hot to survive the pandemic
How hot brew helped Sleepy Owl shed its cold brew tag and survive the pandemic chill
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How Popcorn & Company survived the pandemic 'body blow'
In distress, gourmet popcorn brand Popcorn & Company found its white knights in Netflix and Amazon, and posted Rs 2.25 crore revenue
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Beauty and the beast: How Mamaearth clocked 400% growth amid Covid-19
Mamaearth struggled with a big question—would it have to shutdown as the coronavirus outbreak quickly turned into a monster? This is the story of how the personal care brand not only survived but thrived during the pandemic
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Work-from-hostels makes room for innovation amid Covid-19 slowdown
From workations and long-stay packages to discounted and flexible booking policies, hostels have redesigned their marketing strategies to cash in on remote working opportunities and lure travellers
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Get Set Tech: How tech-novations are uplifting our lives
Watch this episode of Get Set Tech to see how technological innovations are making our life better, enabling us to communicate, learn, think