Thought Leadership
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If Money Doesn't Make You Happy, Consider Time
Time, Not Money, Is Your Most Precious Resource. Spend It Wisely
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Can You Innovate Your Business Model?
What Zipcar and LiveOps share in their achievements is not some breakthrough in their services but innovation within their business and operating models
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Corporate Sustainability Reporting: It's Effective
The trend of mandatory sustainability reporting picked up steam as consumers, investors, and civil society in general increasingly demonstrated that they value the social responsibility of corporations
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Abstraction Lends Enchantment
Can marketing predispose customers to not only make planned purchases, but also unplanned purchases?
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More Than A Handshake Deal
Dina Ribbink’s research shows that written contracts expand when cultural distance widens
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Corporate China’s Succession Struggles
Who will take the reins when China’s first generation of entrepreneurs retires?
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How Ethical Can We Be?
Can humans be ethical in one environment and unethical in another environment?
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The Limits Of Growth, Revisited – An Operational Perspective
West is suffering a structural destruction of employment, a situation akin to a perfect storm of the unemployment. This is produced by systematic increases in productivity
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Co-Creating Your Brand With Young World Consumer-Entrepreneurs
The powerful combination of youth, technology and rising consumerism across the globe is creating opportunities – and challenges – for companies looking for their next billion customers. Readers will learn how to connect with those “under 30’s” from these authors, who have written a book on how to do it
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What Loyalty? High-End Customers are First to Flee
Customers you might expect to be the most 'stuck' are the ones who are disproportionately vulnerable to service competition